Alex Lifeson and Mojotone officially launched the Lerxst brand of amplifiers last year, but the brand has actually been in the works since back when Rush were touring their Clockwork Angels album a decade ago. Alex along with Mojotone CEO Michael McWhorter recently sat down with Guitar.com for an extensive interview to talk about Lerxst Amps, its history, and what the future holds:

... [Rush] was already collaborating with amp and pickup maker Mojotone for some staging aspects of the [CA] tour, and so when Lifeson had the idea of building his own amplifier, the solution was obvious - Mojotone, as well as being a brand in its own right, is also an OEM. Collaboration is its bread and butter. And so in 2012, the Lerxst Omega was born. The limited-edition run of 50-watt amplifier heads was based on the Marshall Silver Jubilee Alex used for the Clockwork Angels album and tour. However, the tweaks that were made to the circuit represented the tonal preferences he had developed over his career playing with Rush. "I used a lot of amps over that 50 year period. I knew what I liked and I knew what I didn't," Alex tells us. "My sound developed a lot, and certainly in the last 10 or 15 years, it settled into what it was at the end of Rush's touring career." The Omega amplifier evidently succeeded in capturing what Lifeson did like - even with the refresh of the brand last year, its circuitry has remained unchanged since that first limited run in 2012. ...

And as far as the future goes:

... while Lerxst doesn't want to take over the world, it could feasibly take over your signal chain - from guitar to speaker, and everything in between. So what's next? "I think our motto going forward is this: to build something that's very useful as a creative tool, something that people will really respond to, and grow to love," says Alex. "Nothing flashy, just something really solid that really works well." "Alex hit the nail on the head," Michael adds. "We're not necessarily trying to compete with Fender, Gibson or Marshall- we're just just having fun and trying to put out cool equipment that's well made, that a lot of musicians can find a use for and be creative with."

You can read the entire interview online here.